Competitor Analysis

Competitor Analysis Services

Business and Competition go hand in hand and Search Engine Optimization is no exception. In fact in this information warfare era, we can’t even measure the amount of competition we can have in SEO and that also keep on increasing radically. Competitor analysis is perhaps a short cut that ensures success as far as SEO is concerned. The best way to confront SEO information warfare is by reading out what weapons competitor is playing with so as to analyze competitor’s strength. Then after this thorough analysis refinement is required in our own resources so as to outshine the competitor.

Competitor Analysis at ITGC

We at IT Global consulting undergo a stringent analysis of your competitor’s web site who is ranked top in the popular search engines. We read competitor’s site from multi dimensions based on parameters like title tag, meta tag, keywords, content, design, number of links (both reciprocal and one way) and many more like blogs, directory listings etc. To get an in-depth of how your competitors are ranking highly for your targeted phrases you will want to know a number of things about the links to their site including: How many links do they have and Are these sites relevant? What is the Page Rank distribution of the links? Are these links image or text links and if text, what anchor text is used to link to your competitor’s site?

After reading out all these things a report is made and based on that report road map for the SEO is laid and all the elements of the web site is repaired and polished based on the out come of competitor’s analysis.